How You Can Work with SMI « Screenwerk: "In terms of research and coverage, I am currently collecting data on and following a range of applications and “marketplaces,” which are involved in trying to bring local buyers and sellers together:
* Local search and online geotargeting
* Next generation directories
* Online newspaper strategies and online classifieds marketplaces
* Mobile local search (and directory assistance)
* The evolution of online mapping
* Multi-channel marketing (online shopping, offline buying)
* Social media
* Small business adoption of online advertising
* Pay per phone call
* Online video monetization and targeting
Did I leave anything out? If your eyes aren’t rolling back in your head and you want to talk more, email me: greg.sterling@gmail.com or call 510-655-8798."
Tuesday, May 20, 2008
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